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Why Personality Is So Important for Small Businesses
Personality is something that my dog Pasha has in spades. (That’s her above, watching TV like the too-smart-for-her-britches border collie that she is.) She mostly
Event Recap: How to Maximize Your Native Content Investment
On January 21, we held a virtual event for businesses called “How to Maximize Your Native Content Investment.” The session was centered on practical strategies
How Native Content Delivers Long-Term Results [Case Study]
After eight years of the same advertising routine, Glenn Nystrup, owner of New Paltz-based Glenn’s Sheds, knew it was time to try something new. Nystrup,
Why Is Video Marketing So Powerful?
If the overnight rise of TikTok has taught us anything, it’s that video content is officially king. And it’s not just viral videos, movies, and
4 Reasons Why Print Is Still an Important Part of Your Marketing Mix
The supposed death of print advertising has been in the making for quite a while now. Though sales of digital advertising have certainly increased over
3 Reasons Why Your Business Needs Content Marketing
The key to attracting the right customers is a comprehensive marketing strategy that will meet them where they are. Content marketing is an effective tool
Building a Better Business During Covid-19: Strategies from the Hudson Valley Community
There is no road map for steering your business through a pandemic. Though past recessions offer some insight into weathering an economic downturn, the almost-overnight
Making it in the Mountains
December 5, 2018 / Scribner’s Catskill Lodge / Hunter, NY Speakers Jeff Friedman, Greene County Chamber of CommerceSarah Slutsky, Jessie’s Harvest HouseBrian Wagner, Deer Mountain
The State of Independent Regional and Local Media
November 1, 2018 / CO Workspace / Rhinebeck, NY Speakers Geddy Sveikauskas, Ulster Publishing Mariel Fiori, La Voz Lisa Green, Rural Intelligence Jimmy Buff, Kingston
Sustainable Entrepreneurship in the Hudson Valley
May 8, 2018 / Beekman Arms / Rhinebeck, NY Speakers Johnny LeHane, Hudson Valley Startup Fund and Club WAKAMarch S. Gallagher, President & CEO, Community
Food, Beverage, and Tourism in Dutchess County
January 30, 2018 / Maple Estate / Dover, NY Speakers Josh Viertel, Harlem Valley HomesteadElizabeth Ryan, Breezy Hill OrchardsWill Vincent, Brookby Farm Susan Johnson, Denning’s Point
The Future of Poughkeepsie
November 17, 2017 / The Environmental Cooperative at the Vassar Barns / Poughkeepsie, NY Speakers Sarah Salem, Development Associate at Dutchess Outreach and newly elected
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